A woman both daring and different, Anita Roddick (1942–2007) founded The Body Shop in 1976 with what she called "a revolution in kindness."

Born in Littlehampton, England, she built a successful brand rooted in environmental integrity and social justice. Her shops sold beauty products that were cruelty-free and ethically sourced. “I tried to redefine work as a spiritual endeavor,” she explained.

Through her activism, she encouraged customers to become “vigilante consumers” and expected her employees to volunteer and engage in their communities. “I pay my staff to be active citizens,” she explained.

With thousands of outlets worldwide, The Body Shop continues to thrive, fueled by Roddick’s bold vision of heart, conscience, and commerce. “If you believe in what you are doing so strongly, it becomes a reality,” she said. Her message was always one of purposeful action.

Today, her spirit endures in cruelty-free labels, refill stations, and mission-driven brands that dare to care. Her heart-work reminds us: even the smallest act of conscience can ripple into lasting change.